Something You Should Know about Business Strategy

Interview with Steve Goldstein

How To Come Up With Great Ideas

November 18, 2015


Interview with Steven Johnson, author of the book Where Good Ideas Come From: The Natural History of Innovation




Mike Carruthers:
Where do great ideas come from? There’s a tendency to believe they just pop into people’s heads, however…


Steven Johnson:
Those kinds of sudden moments of illumination are actually, almost never really happen.


Steven Johnson

How To Negotiate

November 6, 2015


Interview with George Lucas, co-author of the book The One Minute Negotiator: Simple Steps to Reach Better Agreements




Mike Carruthers:
While some people just don’t like the whole idea of negotiating it really starts with just asking for what you want - and it can’t hurt to ask.


George Lucas:
…because if you don’t ask they’re not going to offer.


George Lucas

Start A Business In 12 Weeks

November 3, 2015


Interview with Holly Hurd, author of the book Venture Mom: From Idea to Income in Just 12 Weeks




Mike Carruthers:
Technology has made it possible for just about anybody to start a business today.


Holly Hurd:
And you can do it in 12 weeks. I’ve interviewed 200 women who have started a business with no business plan and very little startup capital.


Holly Hurd

Being Persuasive

October 28, 2015


Interview with Chris St. Hilaire, author of the book 27 Powers of Persuasion: Simple Strategies to Seduce Audiences & Win Allies




Mike Carruthers:
When you want to be persuasive the words you use are very important.


Chris St. Hilaire:
Accidents don’t sell newspapers, tragic accidents sell newspapers and so using language that creates a picture in people’s minds helps you sell your point.

Chris St. Hilaire

Getting People To Agree With You

October 22, 2015


Interview with Melanie Billings-Yun, author of the book Beyond Dealmaking: Five Steps to Negotiating Profitable Relationships




Mike Carruthers:
You negotiate when you try to get someone else to agree to do something, but getting someone to agree to do something and having them actually do it are not the same thing.


Melanie Billings-Yun:
Psychological studies have shown that people do not feel committed to agreements that they felt they were bullied into or forced to make and will find ways to get back at you.

Melanie Billings-Yun

Achieving Success

October 2, 2015


Interview with Larry Weidel, author of the book Serial Winner: 5 Actions to Create Your Cycle of Success




Mike Carruthers:
Would you say your life is going the way you’ve always hoped?


Larry Weidel:
I don’t know the percentages but if you talked to most people most people are not that thrilled and energized about where their heading in their life.

Larry Weidel

Sabotaging Your Success

October 1, 2015


Interview with Tim Schurr, author of the book Get Out Of Your Way: How to Eliminate Self-Sabotage and Win Your Life!




Mike Carruthers:
When you’re focused on your problems it’s hard to work on the solutions so you need to change the focus.


Tim Schurr:
This is not about just being a positive thinker this is about emotionally reprogramming yourself – getting yourself focused on how you want your future to be.

Tim Schurr

Beating Procrastination

September 28, 2015


Interview with Renate Reimann, author of the book Beyond Procrastination: How to Stop Postponing Your Life




Mike Carruthers:
We all procrastinate from time to time, why?


Renate Reimann:
Very often it’s very legitimate we don’t have the time or the resources or we’re not clear on what the next step is. But at other times it’s just fear holding us back.


Renate Reimann

Effective Networking

September 24, 2015


Interview with Ivan Misner, author of the book Networking Like a Pro: Turning Contacts into Connections




Mike Carruthers:
Everyone who has a job has heard about the importance of networking.


Ivan Misner:
And networking has been around a long time but it’s been practiced badly. Whether people don’t understand it and the reason for that is that we don’t teach this in colleges and universities. We give kids bachelor’s degrees in marketing – they don’t have a clue how to network and they totally confuse networking with direct selling.

Ivan Misner

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