Something You Should Know about Entrepreneurship


Creative Problem Solving

January 8, 2009
Interview with Paul Sloane author of Improve Your Lateral Thinking: Puzzles To Challenge Your Mind 
 

 

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Mike Carruthers:
When it comes to problem solving, do you ever engage in lateral thinking?

 

Paul Sloane:
Lateral thinking is approaching problems from a new direction when conventional thinking runs out of steam. Then we have to approach problems from a different direction.


Paul Sloane

 

A Key Secret To Achieve Success - Part 2

April 22, 2009
Interview with Scott McKain, author of Collapse of Distinction: Stand out and move up while your competition fails

 

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Mike Carruthers:
You've got to be different in order to stand out but what does that really mean?

 

Scott McKain:
If I slap every customer in the face I'm different but that doesn't necessarily mean I'm going to gain traction in the marketplace. The highest level of all this is distinction where you are in a category of one, a class by yourself.


       Scott McKain

 

A Key Secret To Achieve Success

April 21, 2009
Interview with Scott McKain, author of Collapse of Distinction: Stand out and move up while your competition fails

 

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Mike Carruthers:
Have you noticed how every place looks like every other place?

 

Scott McKain:
It used to be in your community you would have a different store, a different place to shop - there was a different feel about your community. And now as I travel throughout the country giving speeches; the Wal-Mart, the Best Buy, the Olive Garden - it's all the same everywhere.


Scott McKain

 

Do You Want To Be Wealthy?

June 4, 2009
Interview with W. Randal Jones, author of The Richest Man in Town: The Twelve Commandments of Wealth
www.richestmanintown.com

 

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Mike Carruthers:
If you were to ask 100 of the wealthiest people in America how they achieved that wealth you would find that virtually all of them claim they have found their "perfect pitch."


W. Randal Jones:
They've found the thing that they were hard-wired to do and discovered a way to commercialize it.


W. Randal Jones

 

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