Something You Should Know about Human Behavior


Using Surprise To Your Advantage

 

April 15, 2015

 

Interview with Andy Nulman, author of Pow! Right Between the Eyes: Profiting from the Power of Surprise

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Mike Carruthers:
To be more successful, whether as a business or as an individual, one often overlooked strategy is the power of surprise.

 

Andy Nulman:
The definition here is it's the constant expansion of the boundaries of delightful extremes. What you want to make sure you do is delight a customer.
 


Andy Nulman

 

 

The Effects Of Color On Thought & Behavior

April 10, 2015

 

Interview with Alex J. Packer, author of the book Wise Highs: How to Thrill, Chill, & Get Away from It All Without Alcohol or Other Drugs

 

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Mike Carruthers:
One factor that influences how you feel and behave is color.

 

Alex Packer:
And designers of homes and fashion designers take advantage of that. For example, blue is generally a calming color. It sorta cools things down.
 


Alex J. Packer

Anxiety

April 9, 2015

 

Interview with Lucinda Bassett, author of the book From Panic to Power: Proven Techniques to Calm Your Anxieties, Conquer Your Fears, and Put You in Control of Your Life

 

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Mike Carruthers:
Anxiety. It's a big problem.

 

Lucinda Bassett :
It's the number one emotional problem in the world today. Anxiety is the number one reason people go to the hospital emergency room. It's the number one reason people use prescription medication. It's believed to be the number one reason people abuse alcohol, miss work, or have a hard time coping in general.

 


Lucinda Bassett

Why We Get So Upset Over Nothing

April 1, 2015

 

Interview with Deborah Tannen, author of the book The Argument Culture: Stopping America's War of Words

 

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Mike Carruthers:
Today more than ever we live in an argument culture.

 

Deborah Tannen:
It’s the tendency to approach everything in an adversarial frame of mind. The way to show you’re really thinking is to criticize and attack.

 


Deborah Tannen

Power Of Flattery

March 27, 2015

 

Interview with Richard Stengel, author of the book You're Too Kind A Brief History of Flattery

 

________________

 

Mike Carruthers:
Flattery works. It’s just human nature that people like you if you show you like them, and there are some effective techniques to being a better flatterer.

 

Richard Stengel :
One of the classic techniques is to be specific so that you don't say to someone, "You're the greatest." You say, "Mike, you're a wonderful interviewer, and in fact I remember an interview you did several years ago with this sheepherder in New Zealand, that really changed my life."
 


Richard Stengel

Getting People's Attention - Part 2

March 25, 2015

 

Interview with Ben Paar, author of the book Captivology: The Science of Capturing People's Attention

 

________________

 

Mike Carruthers:
One of the ways businesses and organizations get people to pay attention to them is using the principle of acknowledgement.

 

 

Ben Paar:
Which is that we pay attention to those who pay attention to us and provide us with validation or an identity.
 


Ben Paar

Getting People's Attention

March 24, 2015

 

Interview with Ben Paar, author of the book Captivology: The Science of Capturing People's Attention

 

________________

 

Mike Carruthers:
Getting people’s attention it’s something every business and person wants to do to but it’s harder than ever.

 

Ben Paar:
In 1986 there was a study that estimated that we were exposed to about 40-45 newspapers worth of information daily but 2006 that number jumped to 176.
 


Ben Paar

Too Much Stuff

March 23, 2015

 

Interview with James Wallman, author of the Stuff

 

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Mike Carruthers:
Are you experiencing “stuffocation”?

 

James Wallman:
“Stuffocation” is the idea that we have too much stuff. And go to the closet we open up the doors and it’s just full of stuff that we own but maybe there’s nothing in there that we particularly want to wear.
 


James Wallman

Anger Management

March 12, 2015

 

Interview with Dr. Les Carter, author of the book The Anger Trap: Free Yourself from the Frustrations that Sabotage Your Life

 

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Mike Carruthers:
Do you know people who always seem to be angry about something?

 

Dr. Les Carter:
One of the things that tends to be behind the scenes with individuals who have chronic easy anger, is a yearning to feel significant.

 


Dr. Les Brown

Coping With Anxiety

March 4, 2015

 

Interview with Scott Stossel, author of the book My Age of Anxiety: Fear, Hope, Dread, and the Search for Peace of Mind

 

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Mike Carruthers:
Millions of Americans suffer from some sort of anxiety.

 

Scott Stossel:
It’s a collection of factors starting with genetics. If you have one family member who suffers from acute anxiety it’s very likely that you will have many other members.


Scott Stossel

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