Turning Passion Into Money

June 2, 2011

Interview with Marnie Pehrson, author of the book Trust Your Heart: Transform Your Ideas Into Income

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Mike Carruthers:
While you hear a lot about internet entrepreneurs you don’t have to start an internet business to be successful - it just has to be something you’re good at.

Marnie Pehrson:
I have a friend who loves to get on the phone and talk to people and sell them things. Well there’s not too many people who like to do that. So she services herself out to other entrepreneurs and she makes their calls for them.
 

Marnie Pehrson, author of the book Trust Your

People get bogged down into creating the letter head, and the website and all that stuff. Start with business cards like vistaprint.com will create a business card for you. If you’ve got a business card then you can start handing that out. Websites are not that hard you can just do a little blog site they’re easy to get up. So between a business card and a blog you can look professional and have somewhere to send people.

Getting advice from people who are already doing what you want to do is always helpful and understanding what kind of entrepreneurial ideas work.

The ones that work are very clear on what they offer that distinguishes them from the rest, who they serve, they’re very clear on their niche and sometimes it’s a very tight niche. The ones that don’t work they don’t get clear, they’re muddy they might say, “Everybody’s my market.” And they’re not conveying their message very clearly in a succinct way where they can say it in a sentence.
 

To hear complete unedited interview, click here