February 25, 2016
Interview with Martin Lindstrom, author of the book Small Data: The Tiny Clues That Uncover Huge Trends
Compared to previous generations we are more socially isolated today, which is really contrary to what humans need.
We as human beings are fairly simple. We want to be recognized, we want to have a physical interaction with people we want to feel a sense of belonging. And if suddenly this goes out of balance we start to seek any solution for filling that gap.