March 23, 2010

Interview with Tom Peters, author of the book The Little Big Things

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Mike Carruthers:
Let’s say you go into a restaurant and the food is good but the bathroom’s kind of gross. Will you remember the food and forget the bathroom?

Tom Peters:
The way human memory works you’re going to forget about the croissant and you’re going to remember the bathroom and you’re going to tell 10 friends. The truth of the matter is we remember the little stuff.
 

March 18, 2010

Interview with David Ropeik, author of the book How Risky Is It, Really?: Why Our Fears Don't Always Match the Facts?

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Mike Carruthers:
How we perceive what’s really risky in life isn’t always based on the facts. For example; after 9/11…

David Ropeik:
With the frightening image of those planes as weapons, a lot of people chose to travel long distances by motor vehicles as opposed to airplanes.
 

David Ropeik, author of the book How Risky Is It, Really?…

March 17, 2010

Interview with Dr. Brain Alman of www.BeautySleepTonight.com

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Mike Carruthers:
One big reason people have trouble falling asleep is that the mind and body are out of sync. Here’s what happens…

Dr. Brain Alman:
When you go to bed at night your body is exhausted but your mind will not shut up, you can’t stop that busy, over-thinking, over-analyzing, doubting, skeptical, “Did I do enough?”- all of that.
 

March 15, 2010

Interview with Dan Health, co-author of the book Switch: How to Change Things When Change Is Hard

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Mike Carruthers:
Change is hard, but why? It may be how we approach the process of change.

Dan Heath:
People don’t typically think their way into change. Change usually starts with a feeling.