Transcripts


January 20, 2005:
Discovering What You Want in Life
Interview with Robert Michael Fried, author of
A Marketing Plan for Life

Mike Carruthers:
Ask yourself this question. What is your true purpose in life?

Robert Michael Fried:
There was a study by this Dr. Morton who asked three thousand people what their life’s purpose was, Mike. And ninety-four percent - a whopping ninety-four percent - said they had no idea what their true purpose in life is.

Robert Michael Fried, author of the book, A Marketing Plan for Life, says you can’t really find happiness until you answer that question. And, no one can answer it but you.

A lot of people have dreams, Mike, but they seem to put them in a lock box. They lock them up. They come back and revisit them once in a while and say, "Yeah, I’ve got dreams. There they are."

But, these dreams become monuments to their good intentions unless they actually act on them. So, we have to have the courage to act on our dreams.

Only when you define what’s important to you can you prioritize your time, and your life, to spend them on what matters most.

If you were like me, in business, it seems like every priority was a priority. I mean, if I was sharpening pencils, I thought it was a priority.

But, there are some things that are more important than others.

And, there are some things that are more important than your career - like your family, like your health.

And, they have to be in balance. If you’re like me, I let my balance get woefully out of whack.

Robert believes too many of us choose to be comfortable rather than successful.

It’s in that place where you’re just kind of uncomfortable and out of your comfort zone, and you stretch and reach a bit. That’s where true success really dwells.

If you’re defining success like Emerson did - true success always involves other people.

At SomethingYouShouldKnow.net. I'm Mike Carruthers, and that's Something You Should Know.

 
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