Transcripts

Bob Beaudine:
That's going to faceless websites, handing out business cards to strangers and sending letters to people like myself, "Dear Sir, To Whom it May Concern, Dear Recruiter" and of course "Dear Recruiter" is an oxymoron and it's not working for people.

Executive Recruiter Bob Beaudine, author of the book The Power of Who, says what really works if you want to find a job is to call your friends.

Let's just take a perfect example; you have a friend who's down for the count (you love this person) - my question is this, "If I asked you for help would you help me?" (and we're friends) Why would you deny me the same joy as helping you? See the reality is our friends actually will, we're pre-wired to want to help people.

It's important to understand, says Bob, that when a perspective boss meets you there are four questions going through his head.

One, "Do I know you?" Two, "Do I like you?" Three, "Do you understand my needs?" And four "Are you the best for me in my particular situation?" So let's look at the first one, "Do I know you?" Wouldn't it be smart for me to know one person who knows the decision maker? - because testimonials, endorsements and references are the biggest allies of someone.

So if you need a job, Bob says, you should tell everyone you know.

I tell people that you got to - you have a community of friends that you've developed over many years through love and unconditional giving that will actually come to your rescue here who will actually introduce you to people. What most people don't know over eighty percent of all jobs are placed by one friend.

At somethingyoushouldknow.net I'm Mike Carruthers and that's Something You Should Know.