Transcripts

Steven Griffith:
There's a visual communicator that processes the world by what they see so they use words like: see, look, view.

Steven Griffith, author of the book Email Power…

There's an auditory communicator that takes in the world by how things sound, and they use the words like: listen, hear, resonate. The kinetic communicator takes the world by how it feels - they'll use words like: feel, grasp, get in touch. And the digital communicator processes and organizes the world by how it makes sense in their head and they use words like: think, process, and understand.

When you begin to notice how people communicate with you in email, you can respond more effectively.

This is extremely important when you get that email you want to evaluate, "Do I have a visual communicator, do I have an auditory communicator?" And then you want to respond with those words - that makes the connection.

You can certainly argue that important communication probably shouldn't be happening through email - but it does.

And actually I had a client that was negotiating a deal. He never spoke to the CEO of this company - he hired me because the communication was so challenging. And what was happening is they were communicating in different styles - they weren't addressing each other's needs. So, when I came in, I evaluated the emails he gave me and within five emails he closed that deal - so it is happening daily.

You can link to Steven's website from ours somethingyoushouldknow.net - I'm Mike Carruthers and that's Something You Should Know.