Transcripts


September 23, 2004
What Toys To Buy

Interview with Marianne Szymanski author of the book, Toy Tips (www.toytips.com)


Mike Carruthers:
Every kid loves toys, but what's interesting is…

Marianne Szymanski:
Every generation of kids plays differently. If you asked families thirty years ago the kinds of toys they had in their homes you'd find that girls played with dolls probably up until age even or twelve.

Toy expert Marianne Szymanski author of the book Toy Tips

Now what we're finding is girls are playing with dolls maybe up until age about seven. They'll play with them in their rooms alone beyond age seven but the group play is really decreased and that's because there's so many other kinds of toys to play with on the market that have been introduced that weren't available thirty years ago.

Boys taste in toys is also predictable.

Boys seem to like crashing cars from the minute that they can realize what to do with them. And that's just a natural play pattern. Boys like to find and play with toys that are more one on one, building toys. Not aggression toys but toys where they can interact kind of imaginary interact or interact with another little boy in a setting, the matchbox car sets train sets. And then you'd be surprised thinking girls wouldn't like these, but they do. They just play in a different way. So what we find in our research is that most toys for children under the age of three are really for both genders. Starting about age three is when you start to see the difference between boy play versus girl play. And that's completely based on a personality basis.

Tomorrow, Do educational toys really make kids smarter? I'm Mike Carruthers and that's Something You Should Know.



 

 

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